Tea

Specialty Tea Trends for 2025

As the industry continues to adapt to the ever-changing tastes of consumers, 2025 is quickly shaping up to be a year of exciting new ingredients and flavor combinations. Whether you’re a café or roaster that offers tea as a component of your business or a specialty tea shop with an online presence or brick-and-mortar store, you should prepare to take on the latest fads. Here’s a quick look at some of the upcoming tea trends you can expect to see in the months ahead!

2025 Tea Trends

Adaptogens for General Wellness

Consumers continuously look for innovative ways to be mindful of what they put in their bodies. So, adaptogenic herbs are here to stay in 2025! Ashwagandha, holy basil, licorice root, and ginseng are all herbs that you’ve probably heard of in some capacity. This year, expect them to take the stage front-and-center as the bases of blends, rather than just being one of many other components.

organic tulsi f/c vana tea and organic licorice root are featured teas for general wellness adaptogens in 2025

Shop Organic Tulsi F/C (Vana) | Shop Organic Licorice Root



Fun and Fresh Botanicals

Botanicals like chamomile, lavender, and hibiscus are well-loved ingredients that star in some of your staple tea blends. However, you should expect to see lesser-known botanicals in the spotlight this year. Flowers like butterfly pea, elderflower, and chrysanthemum may become more prominent ingredients for their bright colors, mild flavors, and proposed health benefits.

Shop Butterfly Pea Flower | Shop Raspberry Elderflower Rosé



Warm Spices for Bold Flavors

Spices have always been common ingredients, especially in chai-inspired blends. Cinnamon, cardamom, and turmeric will remain popular, but expect to see more experimentation with spices like nutmeg, anise, saffron, cumin, coriander, and more! Many of these spices are promoted for their purported health benefits, such as anti-inflammatory properties and their ability to support digestion, making them perfect functional ingredients.

Shop Star Anise | Shop Holiday Eggnog

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