September 16, 2025

Leveraging Seasonal Offerings on Your Tea Menu

Seasonal flavors aren’t just for craft coffee drinks! Tea has its own rotation of blends and flavor profiles that excite customers year after year. Whether it’s autumn’s cozy pumpkin spice or a refreshing fruity iced tea in the heat of summer, seasonal teas give you a chance to refresh your menu and create a sense of exclusivity that keeps customers coming back for more. Learn how to leverage seasonal tea offerings for your business’s success.

Curating Your Seasonal Tea Menu

Limited time options work well in tea programs because they plant curiosity, encourage repeat visits, and help your business stand out from competitors who may stick to standard, year-round options. Every season is an opportunity to tailor your menu to match the flavors your customers are craving.

Floral profiles like jasmine green tea, rose petals, and lavender are great flavors to leverage for spring.

You can also try something citrusy and/or herbaceous like our Sage Lavender White.

Fruity iced teas with a punch, like Mango Black, Papaya Pineapple Punch, or Goji Coconut are fun tropical favorites.

These tend to be ideal for cold brew or nitro specials.

Pumpkin Spice is a must-have, but there are other flavors to explore, like Apple Cider Rooibos or different chai blends.

Think spice, like Masala Chai or Chaga Vanilla Chai.

Festive, holiday-inspired teas like our Peppermint White Chocolate make a wonderful seasonal sip.

You can also try wellness teas like Organic Turmeric Ginger to combat the colder weather and offer immunity support.

Why Seasonal Teas Matter

Offering rotating seasonal teas and tea blends can help support your growth strategy by driving customer loyalty and excitement. Cafés and retailers should be constantly looking for fun, unique products to attract new customers and retain your regulars. It also gives a competitive edge against companies who may only offer staple, year-round options. Let your seasonal teas be something your customers can look forward to year after year.