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Marketing Assistant

Royal New York, Inc. is hiring for a Marketing Assistant  to be based at its South Plainfield, NJ headquarters.

Who we are?

Royal New York is an independent family-owned company founded in 1995 which sources and provides specialty green coffee, tea and focused education to top specialty roasters, tea houses, and aspiring professionals throughout the United States. Royal New York is a diverse and exciting company focused on growth and innovation within the specialty coffee and tea markets. Royal New York is looking for hard working, independent thinkers to contribute to our growing staff of tea professionals. Our office and primary distribution center is located in South Plainfield, NJ.

Who you are?

The Marketing Assistant will help to manage the growing Royal New York brand through its website, email and social media channels. The Marketing Assistant will provide support to RNY’s three brands by supporting content strategy & messaging about RNY products.
This position will have a digital marketing focus with key responsibilities centered around email marketing, social media content/management and the RNY brand website.

Key Responsibilities:

• Support the planning and execution of all Royal New York brand marketing initiatives in partnership with the Director of Marketing.
• Maintain an up-to-date annual marketing calendar for all marketing initiatives and activities across all Royal New York brands.
• Partner with coffee & tea traders to understand what’s new and relevant to include in marketing initiatives.
• Manage Royal NY social media accounts through developing strategic and engaging content and writing on-brand copy & responses.
• Pull data and insights from social campaigns, hindsight for future social strategy.
• Help to identify trends in the digital space, specifically on social media, and create brand appropriate initiatives accordingly.
• Manage weekly e-newsletter strategy, content and distribution. Pull data and insights and hindsight for future strategy.
• Monitor, manage, and report on marketing analytics and content performance to inform campaign strategies and direct future growth.
• Assist in organizing industry events such as SCA, Coffee Fest, In-house Cupping Events, etc.

Skills and Experience:

• Bachelor’s degree in Marketing, Communication, Journalism, Business, or a related field
• 0-2 years experience with marketing internship experience preferred in digital marketing, SEO, content marketing and/or social media management
• Highly proficient in social media platforms: Instagram, LinkedIn, TikTok, etc.
• Ability to work independently and take initiative
• Clear communicator with strong writing skills & high attention to detail
• Experience with WordPress and online blog management a plus
• Google Analytics Certifications, Google Tag Manager, Google Ads & SEO experience is a plus
• Interest in the specialty coffee and tea industries

Application Details: For consideration, please email your resume and references to: employment@royalny.com

RNY will consider all qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other basis protected by law.

Tea Sales Representative

Royal New York, Inc. is hiring for a Tea Sales Representative  to be based at its South Plainfield, NJ headquarters.

Who we are?

Royal New York is an independent family-owned company founded in 1995 which sources and provides specialty green coffee, tea and focused education to top specialty roasters, tea houses, and aspiring professionals throughout the United States. Royal New York is a diverse and exciting company focused on growth and innovation within the specialty coffee and tea markets. Royal New York is looking for hard working, independent thinkers to contribute to our growing staff of tea professionals. Our office and primary distribution center is located in South Plainfield, NJ.

Who you are?

As an RNY Tea Sales Representative, you will be responsible for introducing our ever-evolving line of teas to existing and prospective buyers throughout the United States. You are a pleasant, energetic, and self-motivated professional, with excellent time management and strong problem-solving skills. You bring a creative thought process to the table, which will assist you in identifying new sales channels and implementing new outreach strategies. You will support existing clientele in the continual development of their tea programs, tailoring to their individual and specific needs. You will be very detail oriented, with the ability to multi-task in a fast-paced environment, and eager to learn new tasks that will aid in the purchasing, sales, and marketing of our products.

Requirements for consideration:

• Knowledge and passion for tea with an educated palate. Tea buying experience is a plus.
• Strong sales, relationship cultivation and customer service skills.
• Self‐motivated and high attention to detail.
• Excellent verbal and written skills.
• Professional attitude and desire for success.

Application Details: This is a full-time salaried position with company paid medical and dental benefits and will include training by our current staff of sales and trading professionals. For consideration, please email your resume and references to: employment@royalny.com

RNY will consider all qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other basis protected by law.